Personalised Jewellery Gift Boxes

I'm so excited to finally launch my personalised gift boxes, and I absolutely love them! I think they add a real personal touch to a gift!

I've been working on these for a while now, trying to get them right, and deciding if I would offer them as standard with all of my pieces, or as an extra 'add on' that my customers could choose if they wanted to.

I decided to opt for the latter; I want my jewellery business to cater for all budgets, especially when it comes to wedding jewellery. I would hate to think that customers were turned off because they couldn't (or wouldn't!) pay the ticket price because of the premium for the personalised box.

So they are an 'add on', and are sold in a separate listing on Etsy here: https://www.etsy.com/uk/listing/187702086/personalised-gift-box-jewellery-gift-box?ref=listing-shop-header-3

There is also a 'bulk price' if customers would like more than one box, which is particularly useful for brides to be with lots of bridesmaids and flower girls!

Most of my jewellery does come with a small gift box as standard, these help to keep the pieces nice and safe in transit, they are also useful for storing the pieces and taking care of them.

The message inside is completely customisable, I'm asking customers to write their messages in the notes when they checkout on Etsy, and to check spelling carefully as the message in the box will appear as typed to me! (I'm guilty of many a typo in a daily basis!)

My Jewellery is available to buy on my website of in my Esty shop!

Jewellery Gift Boxes & Packaging

Regular customers will know that most of my jewellery arrives in a gift box of some description, it works well for me as I know the jewellery will be kept safe in transit, and also it will be nicely presented when it arrives (hopefully!).

My favourites are the small kraft boxes, I think they have a 'crafty' feel and I'm now going to use them in all of my photography to help make my pieces instantly recognisable on Etsy. This worked so well recently when I was trying to improve my product photos!

I used to add coloured tissue paper to the inside (FunkyPinks classic!) and tie a piece of string around them to add a little extra touch. 

Now, I use stripey paper bags, and add some hot pink ribbon, some of my customers have fed back that they loved it as they didn't need to gift wrap the jewellery, so that's here to stay!

I'll be adding some gift tags too, and over the next few months investing in some stamps to decorate the tags too! Here's one I made up for my teacher gifts!

Coupled with my business cards, my standard packaging is starting to take shape!

My jewellery is available for sale through my Etsy shop and on my website www.funkypinks.co.uk

A Fresh Start

This year FunkyPinks has been going through a lot of changes, my regular customers who have been with me a long time will know that the jewellery II make today is very different to what I made 18 months ago. 

Some of you may not really like that anymore, and that's OK, I've been very grateful for your custom and friendship. Some of you might think it's a vast improvement, and that's OK too :)

The short story is that I had to decide if I wanted FunkyPinks to stay as a hobby, or if I wanted to start making real money out of it and turn it into a viable business. I decided on the latter and that's why I've made so many changes.

The long story is this:

I love making jewellery, but I also have a full time job that I really love too, climbing the corporate sales ladder; it's a career I don't want to give up (I probably couldn't afford to anyway) and I'm so lucky to have it.

When I first started making in 2011 I had so many ideas and so many things I wanted to try, it really was a hobby. I loved fixing little findings together and using lots of different beads. I REALLY loved using buttons and had a wide variety of different jewellery designs that didn't really go together, I made the on a whim just because I liked them. I love making jewellery, it's my hobby, any free time I have is usually spent on my sofa in front of the TV with my lap tray, jewellery tools and beads that usually end up rolling away on our laminate floor, under the sofa, never to be seen again!

Facebook and Etsy had always been the main platform for selling my items, two years ago it was great for promoting my items, and the multiple 'networking' pages that popped up really helped to increase the likes on my page, but it was a lot of effort.  At that time in my life I was commuting 2 hours a day to London from Birmingham, so had plenty of time to post pictures of my items, and build my page, and I usually sold one or two pieces a week, and that was enough for me. 

My Old Logo

I wasn't making a profit, in fact I lost a lot of money over-spending on supplies, but I didn't mind; it was my hobby, and I loved doing it!

Christmas 2013 was a turning point for me. For the first time, without really meaning to, I created a 'range' of Christmassy themed snowflake jewellery, specifically designed to go together. My sales really took off, to the point where I almost struggled to keep up with them and I couldn't get sent them out on time! I also ran out of supplies – this had never happened before; for the first time I had sold out!

My Best Selling Bracelet Last Christmas

A New Era

My New Logo!

I closed my shop over Christmas and took a break. I decided that I really make FunkyPinks work as a legitimate business turning a real profit, and what you see today is the result!

I redesigned my logo, but kept my traditional ‘white background’ theme. I really needed to improve my photographs and make them look more consistent throughout, so my brand image was clear.

I created new product lines, my personalised button necklaces had always sold steadily throughout 2013, so this was the basis for my personalised jewellery. Throughout the year I update the designs to reflect the seasons trends and events like Mother’s Day and Easter, which is still in keeping with the FunkyPinks of old!

So far, things are going really well, and now I’m about to re-launch my website (for the third time) now I have a clear direction that I want to take business!

Onwards and upwards!

The New FunkyPinks

Here's some of my new designs!

 

Shop Online: www.funkypinks.co.uk